Have you ever tried to get a social media ad approved and had it rejected for some reason or another. Many times they won’t even give you the complete reason that your ad was rejected and this can be very frustrating and time consuming. But you can change all of that with a few simple tweaks to your advertising.
You can change a few simple things to your social media advertising and get your ads approved.
First, don’t use income claims in your social media advertising. If it sounds too much like hype, your ads will be rejected. So the ad that reads: “This simple push-button program will make you $20,000 in just 30 days without you doing one thing”, is going to be rejected because the income claims are so ridiculous that it couldn’t possibly be true. Hype, and schemey claims will be thrown out no doubt about it.
Instead of doing something like that with social media advertising, do something like this:
Learn How to sell widgets and become the best in your field.
Learn How to build your business using Social Media.
Second, don’t use the names of stars, sports athletes, political figures or other known public figures in your social media advertising. They are not promoting or endorsing your product line and if they were, you would have to pay them more money than you could afford.
Third, don’t use Links that were already rejected. If you are an affiliate and thousands of people promote the same product, it is possible that the social media advertising giants have rejected similar ads with your company’s link. Instead, use your own domain and create a subdomain or forward and mask the link. If your link is rejected too many times (3) your account will be banned.
Fourth, make sure your ad is congruent with your landing page. Use similar wording with the ad that is also contained on your landing page. Make the landing page first, then write your ads. The viewer should be able to determine from your wording in the ad what he is to expect on the other end of the link. And yes, the social media ad watchdogs are checking to see what you have on the other side.
Just a few extra reminders about your social media advertising do’s and don’ts.
Be sure that you have your own domain that brands yourself. Use this domain to make subdomains or forward/mask your landing page link.
Make your f.a.n page a page about you, branding you and not your company will save you work because people change companies that they promote and you don’t want to lose all your adoring fans just because you change companies.
Do not use any company Logos on your page, as these are copyright infringements. It doesn’t matter if you are the top sales man…you have no authority to use a company’s Logo. And your ad will be rejected on that basis.
I hope these tips will help you set up successful social media ads and that you will like and share this blog post with your friends.
Image courtesy of Stuart Miles, freedigitalphotosdotnet
All the best,
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